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Top Five Investment Prospects in Ghana

The booming economy in Ghana can surely make you want to consider settling there and calling the place home. Ghana’s flourishing oil industry has also proven to be a huge additive to one of Africa’s most vigorous small and medium enterprise (SME) economies. It is also the continent’s most steady democracies, which is an added bonus. These are the reasons why Ghana has gradually become appealing to foreign investors.

Let’s take a look at some of the top opportunities this West African country has to offer for company formation in Ghana:

  • Telecommunications: Earlier in 2019, the mobile penetration rate in this country exceeded 100 percent. This does not essentially mean that every citizen has a mobile phone. While accounting for several sim cards or possession of multiple mobile phones, the country’s telecom insiders assess that the mobile phone ownership is reaching the 16 million mark. There is a huge opportunity for expanding the voice market, but tower managers along with telecom investors would notice the highest growth in data services.
  1. Financial Services: The Banking Act in 2007 began the steps towards change in the financial services industry. Since then, the financial services in Ghana have upgraded tremendously. A flourishing economy and increasing incomes usually emphasize the potential of the financial sector. But this country has proven to have more potential than other nations in the region. Let’s take Cameroon for example. Though it has a parallel level of income, but Ghana still has more than twice the number of ATMs per head of its adult population. Benin, which also has a similar level of income, has only one-third of the banks per head of its adult population when compared to Ghana. Though the services have improved in this country, the new integration of banking ATMs in the nine banks in this country, (example in Zenith Bank, Standard Chartered Bank, and Ecobank) enables customers to utilize their bank cards at ATMs which are serviced by banks other than the card provider.
  2. Real Estate: The real estate prices are blossoming in this country as the returns are good. However, the office or commercial sectors are inundated by poor management and also lack of capacity. Places like Downtown Accra and surrounding suburbs are realising an increase in construction as various developers perceive a rising influx of cash coming from foreign investors. Improvements in the areas like consumer financing and mortgages in the banking sector would also enhance the opportunity for commercial and residential real estate.
  3. Industrial: Ghana is an industrial hub of the continent as it is way more advanced as compared to many other African nations. However, it is still far from its full potential. Pipeline manufacturing particularly for the oil and gas sector is not able to meet the demand on time and with required quality. At times, you just need the basic things to be manufactured without any hassle, says one industry insider, “but it is the small things that can slow up many projects.” Nevertheless, such kind of lamenting should not dissuade the foreign investors. Similar type of grievances have been also thrown around about some other industries. Every time such a complaint comes up, some anxious entrepreneurs are ready to resolve it, which is one of the biggest positive points of Ghana’s entrepreneurial makeup. Imports in agro-chemicals sector and related agriculture goods would slow over time as new businesses work to produce agricultural inputs locally. But Ghana has huge potential in car manufacturing, perhaps even electric cars. The development potential of gas liquefaction is also the talk of the town as the gas stations have ever-increasing queues. The potential of the industrial sector as a whole in Ghana is incredible, but it can only be grasped with more availability of capital.
  4. Services: Ghana is in need of various services across the board, which is why this is also a good area for company formation in Africa. It requires several management-level education facilities such as nursing, finance, etc to be able to meet the rising demand in the nation’s private sector. The country’s medical services do not always provide high-quality care and that is why some foreigners and locals need to travel to other countries if they need specialized medical care. Information and communications technology (ICT) services are also not adequate to meet the intensifying demand and needs of private sector businesses, be it SME or big one like oil and gas. There has also been less investment in the above-mentioned sectors. However, great returns are possible, particularly if the investors can hook up investments to Ghana’s energy and mining boom.
Vast Export and Trade Opportunities for Africa

African countries are set to benefit from the ongoing US-China trade war as it is bringing new opportunities for the continent where they could step up their product and services export capabilities.

Francois Fouche, who is the advisor at Trade Research Advisory, was addressing dignitaries where there were several ambassadors and trade mission officials present at the launch of the 2020 edition of Africa Trade Week in Johannesburg recently.

“South Africa and the SADC region need to export,” Fouche said. “In South Africa alone, while in Q219 there was reasonable quarter on quarter growth, South Africa has not had a very impressive growth run prior to that.  We’re a very small and open economy, and we must participate more in the global market.”

Highlighting that the world’s biggest importers and exporters were also the world’s leading economies, he mentioned that global trade reinforced economic growth. At present, there are massive opportunities available for African exporters to go into various international markets such as China and the US. There are huge opportunities for company formation in Africa and also business or company formation in South Africa.

In order to seek and convert these opportunities, all the nations had to understand the transforming nature of globalisation, he said. “In future, globalisation will be more about what we do than things we make. So, services trade is likely to pick up faster than products trade. Global services trade, at around US$5 Trillion, is still three times smaller than products trade, which is very mature at around US$15.7 Trillion,” he said.

Fouche quoted the ITC survey for the Fifth Global Review of Aid for Trade (2015), which found that the biggest component of trade costs in which all the trade support organizations would most value improvements was accessibility of information regarding export opportunities. “People want intelligence to help grow their exports,” he said.

Lynn Chamier, the Event Director of Africa Trade Week said that networking capability and knowledge sharing are imperative for creating mutually-beneficial trade ties in Africa, and Africa Trade Week is planned to facilitate many such opportunities to do so. Africa Trade Week is one of the major engagement platforms meant for more than 10,000 global industry professionals from 67 countries and it aids broker deals and encourages trade overseas and across the continent.

Africa Trade Week combines three leading exhibitions and conferences, namely, The Hotel & Hospitality Show, Africa’s Big 7 and SAITEX, focusing pan-African trade and business opportunities, products, equipment, services, supplies, innovations, and new technology and solutions.

SAITEX, which has been acting as the major annual product sourcing opportunity for whole of the continent’s retail/trade industry for more than 25 years, highlights a key exhibition and also a two-day Trade Development Forum which offers a platform for strategic intra-Africa trade discussions for various diplomats, government officials, entrepreneurs and top business leaders from around the globe.

Africa’s Big 7 is the exclusive food and beverage trade show held in Africa which invites thousands of stakeholders, buyers and suppliers under one roof and also features a two-day FOODNEXT.AFRICA conference. The Hotel & Hospitality Show in Africa is their leading event for the hospitality industry which features the Hospitality Leadership Forum.

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